Awarded Reader’s Top Choice for Sushi in Bellingham, MA- Genji Express’ quick-service sushi bar serves all-natural, fresh, high-quality sushi and is recognized as the #1 sushi restaurant in the area.
Soy Wrapped Sushi Press Release
July 7, 2008
Genji Express is excited to announce the launch of the new Soy
Wrapped Sushi rolls at all U.S. Genji in Whole Foods Market stores
Wednesday, July 9. To review press release, click here.
Tribeca Opening
July 9, 2008
Genji Inc. opened its eighth full-service sushi bar, featuring an 18-seat dine-in venue, and a 12-foot sushi case at New York City’s opulent new Whole Foods Market Tribeca store. The venue, under the banner of “Genji for Whole Foods Market,” serves an exciting variety of Japanese classics updated for today’s worldly consumer: Blueberry-Lime Teriyaki Beef, Miso Soft-Shell Crab and Hotate Mango Ceviche to name a few instant favorites.
In addition to the wrap-around dining counter, the sushi case offers a colorful array of freshly prepared sushi standards and special rolls for customers on the go. Genji is honored and excited to be the sushi provider of choice for this choosy neighborhood’s newest food destination.
May
Genji Express proudly contributes to the 2008 American Heart Association’s Have a Heart Ball
May 31st, 2008 / Middletown, NJ
Genji Express, in collaboration with Whole Foods Market of Middletown, participated in the 2008 American Heart Association Have a Heart Ball. The annual black tie affair seeks to increase public awareness of cardiovascular disease and stroke by raising funds to support the American Heart Association.
On hand from Genji, was a delectable variety of Vegetarian Sushi in white, multi-grain, and “heart- healthy” brown rice, complimented by a fabulous shrimp cocktail table from Whole Foods Market Middletown. We at Genji were happy to show our support for such an important cause.
To further show our commitment, for the week of June 1st to June 7th, for every Brown Rice Grilled Salmon Avocado Roll sold at the Middletown Whole Foods Market Genji Express sushi bar, Genji has donated $1 to the American Heart Association.
15 Grains of Nutrition Packed in One Small Bite. Genji Express™ offers sushi eaters a more nutritious choice, Multi-Grain Sushi. To review press release, click here.
Genji Chef Paul Marascia Appears on 207 Kitchen
April 1st, 2008 / Portland, Main
Genji Express Chef & SSV Paul Marascia, from our Portland Maine store, was featured on local NBC news station, WCSH6 in their 207 Kitchen Special. Unveiling our new healthy and delicious Multi-Grain Sushi Rice (now available at all Genji Express Sushi bars), Paul showed host Rob Caldwell the proper technique for rolling an inside-out Maki California Roll in true Genji style.
When asked where sushi begins, Paul replied, “It’s all in the rice. Our new Multi-Grain Sushi rice has over 15 different grains, and it’s so so healthy and so delicious. I’m very very proud of it.”
The Portland Whole Foods Market, along with Genji Express will be hosting, "Sushi 101" on Wednesday, April 16 from 6:00 to 7:30pm. The fee is $20 per person and space is limited. For more information or to register, please call (207) 774-7711.
Both adult and children Sushi 101 classes are currently offered at most Whole Food Markets nation-wide. Please contact your local Whole Foods Market to find out about specific class dates, times, and participation fees. More information will be available via genjieweb.com shortly.
Congratulations to Paul, and thank you to both WSCH6 Portland, and Whole Foods Market for the opportunity to introduce Maine to the art of sushi making and to Multi-Grain Sushi.
March
Genji Express Participates in Portland Great Chefs National Kidney Foundation Event
March 13th, 2008 / Portland, Maine
Genji Express was proud to participate in the Portland Great Chefs - World Kidney Day Event sponsored by the National Kidney Foundation. The event was a huge success with over 300 attendees serviced by the top chefs and restaurants of the Portland area. Guests enjoyed an evening of fabulous food, complimentary wine, the chance to bid on fabulous items in the live and silent auctions, and music in an effort to raise funds for the National Kidney Foundation.
Genji Express was a big hit. We had wonderful feedback on both the presentation of our booth and our sushi. Our soon to be released Multi-Grain roll flew off the tables, while wave after wave of people enjoyed the delicious cuisine finely crafted by our fantastic Chefs.
The NKF of Maine’s mission is to improve the health and well being of individuals and families affected by Kidney and urinary tract diseases, while increasing the availability of all organs for transplantation. It is the vision of the National Kidney Foundation of Maine to “improve the quality of life for Maine patients and their families; impacting lives through education, advocacy, information and direct financial assistance.” As one of 41 affiliates, they are part of the largest non-profit organization promoting organ and tissue donation to secure the future for all patients needing transplantation.
Genji Express was proud to represent Whole Foods Market at this very important event.
For more information on the efforts of the National Kidney Foundation, please visit their website.
February
Response to the Bluefin Tuna Mercury Levels Reporting
February 4th 2008
Recent press and studies have brought to the foreground the high levels of mercury in Tuna, and it’s possible negative effect on health. Because tuna are larger, longer-lived fish, many times they have higher levels of mercury. The concentration of mercury varies in each individual fish, however.
Specifically Bluefin tuna have been scrutinized for their high levels of mercury. Being a large predator, they accumulate toxins and are relatively high in mercury. Bluefin populations are being depleted throughout the world due to overfishing. To protect consumer health and help conserve marine life, we do not use Bluefin tuna in our products.
In place of Bluefin Tuna, Genji uses Bigeye Tuna, which contains less amounts of mercury than its larger cousin, and has an ideal texture, color and taste for sushi. In our most recent independently conducted lab test, the mercury content in Genji’s tuna yielded a result of 0.217 parts per million, well below the 1.0 action level.
Minimizing Mercury Consumption
To minimize mercury consumption, you can vary your diet and choose smaller ocean fish which are known to have low mercury levels such as salmon or haddock, or fresh water fish such as tilapia, catfish or trout.
Furthermore, Genji offers a variety of all-vegetable sushi items, non-tuna and low mercury seafood sushi products, such as shrimp, crab and salmon. Genji’s Brown Rice Sushi and Multi-Grain Sushi, in particular, are high in fiber, essential vitamins and other nutrients.
Maintaining top quality and safety for our Products
Genji has very rigorous standards for all of our suppliers. To meet Genji’s requirements, our suppliers must provide letters of guarantee for the quality of their products, including the mercury content of Tuna.
Genji cares deeply about our customers’ health and well-being. Therefore, in addition to having strict standards for all of our suppliers, we conduct independent lab tests for our products on an ongoing basis. This dual cross-check system helps us to ensure that the products we bring to our customers meet the highest standards of safety and nutrition.
For more information including facts, studies, and reports regarding the mercury levels as well as health benefits of Tuna and Seafood in general, and who should be cautious before eating sushi, please click here.
Awarded Reader’s Top Choice for Sushi in Bellingham, MA- Genji Express’ quick-service sushi bar serves all-natural, fresh, high-quality sushi and is recognized as the #1 sushi restaurant in the area. 
Genji Inc. opened its eighth full-service sushi bar, featuring an 18-seat dine-in venue, and a 12-foot sushi case at New York City’s opulent new Whole Foods Market Tribeca store. The venue, under the banner of “Genji for Whole Foods Market,” serves an exciting variety of Japanese classics updated for today’s worldly consumer: Blueberry-Lime Teriyaki Beef, Miso Soft-Shell Crab and Hotate Mango Ceviche to name a few instant favorites.
Genji Express, in collaboration with Whole Foods Market of Middletown, participated in the 2008 American Heart Association Have a Heart Ball. The annual black tie affair seeks to increase public awareness of cardiovascular disease and stroke by raising funds to support the American Heart Association.
Genji Express was proud to participate in the Portland Great Chefs - World Kidney Day Event sponsored by the National Kidney Foundation. The event was a huge success with over 300 attendees serviced by the top chefs and restaurants of the Portland area. Guests enjoyed an evening of fabulous food, complimentary wine, the chance to bid on fabulous items in the live and silent auctions, and music in an effort to raise funds for the National Kidney Foundation.